GUIDE LINES: What women want
The best new women's outdoor product offerings for this summer
The women’s outdoor-wear market continues to grow and throws up its own challenges and innovations, often leading the way in terms of new lightweight fabric technology, moisture wicking and odour control fibres and also continuing to push the envelope in terms of look and design, touching the outer edges of the fashion industry.
Women are increasingly enjoying the outdoor life and are certainly less intimidated by the challenges it can throw up, which is why, according to whichever report you read, the women’s market is becoming the centre of the business and already ranks first in many European territories.
Here’s a selection of this summer’s new products aimed specifically at the female outdoor enthusiast.
The Maier Sports philosophy is that to be fit for purpose, clothing needs to fit well. With that mind and with the advantage of around 80 years of experience it has created the Maier Sports Perfect Fit range which offers 61 different sizes of trousers so whether you are short, long, skinny, round or indeed standard (which is around 40 per cent of us) there is a pair of trousers to fit.
Founded in 1938, Maier Sports combines a long history as an outdoor specialist with innovation and function. Since 2011, the firm has also been a member of the internationally renowned non-profit Fair Wear Foundation.
The Maier Sports range caters for all types of outdoor activity from the weekend walker to the committed backcountry skier and prides itself on being the fitting expert for all who enjoy the outdoors at whatever level.
Lulaka Functional Pants are functional roll-up pants featuring water-repellent, light dryprotec mesh which rapidly transports moisture to the surface and dries very quickly. The bi-elastic fabric follows your every move. The pants provide UV protection UPF 50+.have slim-legs and a wide range of use.
For those who prefer a slimmer cut, the Inara Slim pants are bi-elastic and water-repellent with dryprotec which rapidly transports moisture outwards and dries very quickly. On sunny days, the UV protection UPF 50+ comes into play. The zip on the hem, the elastic waistband with belt and the additional cargo pocket are all designed with practicality in mind.
In the jacket range, the Metor W jacket (left) is designed to be suitable for the whole year, every day and nearly any weather. The practical packaway jacket has an mTEX 10.000 membrane, is windproof, waterproof and breathable and can be combined in a number of ways.
- DWR treated surfaces help repel water and dirt
- Minimalistic elasticated hem and cuffs for instant fit and comfort
- Protective snug fitting hood
- Two mid-mounted hand pockets with mesh windows to enhance air flow
- Waterproof, robust and reliable fabric – developed to keep you dry while causing minimal environmental impact
- Rethinking of the design process makes the jacket easily repairable with most spare parts replaceable (zip, buttons) for superior longevity
- Cord adjustment at front hood and elasticated webbing at back provide great protection in harsh weather
- Equipped with multiple front storm pockets and one chest pocket to stow away items
- Easy adjustable hem via a cord running through the pockets, to help you stay comfortable and dry
- Button adjustable sleeve ending for a tight and snug fit.
Berghaus has expanded its range of footwear for 2018 with new high-performance shoes designed for any hiking challenge. The women’s Kanaga are waterproof, comfortable, grippy and tough, and are built for long days of walking, from valley bottom to fell top.
Features in each shoe include a waterproof Gore-Tex membrane combined with 3D air mesh for improved breathability; extensive cushioning and excellent stability thanks to a four-section sole; an OrthoLite footbed for cushioning and extended anti-microbial odour protection; and flexible but tough nubuck leather uppers. Underfoot, an Opti-Stud Hike outsole with Vibram rubber provides traction, even on tricky terrain. The Kanaga shoes are built on women’s specific lasts to deliver extended comfort.
A pair of Kanaga shoes weighs 752g (UK size 6) and they retail at £125.
In addition, it has extended its range of high-performance waterproofs for women with the new Hillmaster jacket. A contemporary take on a classic design, the Hillmaster is made out of waterproof and breathable two-layer Gore-Tex Performance Shell.
Features include a fully adjustable hood with stiffened peak; six pockets, including cargo pockets, zipped hand-warmer pockets and an internal map pocket; a two-way front zip with double storm flap, allowing the jacket to be combined with a compatible Berghaus fleece; carefully designed waterproof seam construction and adjustable cuffs and hem for added comfort and protection. RRP is £220.
The Ultra Adventure hat (below) has an RRP of £41.95 and features a clamshell folding brim which allows you to fold it up and shove in a pocket or bag. There is also a sunglass lock, to keep glasses in place when perched on your head and a wicking sweatband. It is water and stain resistant and the sizing is adjustable.
Sprayway is launching a new Gore-Tex Mac for women fo this summer and two new fleeces.
A grown on hood, press stud adjustable cuffs and waist belt, offer more adjustment, and there are three pockets, including two deep zipped front pockets with a taffeta lining, and an internal zipped security and audio pocket, keeping all essentials dry, secure and quick to hand.
Also new for Spring/Summer are the Sprayway Piper fleece and Akka half-zip fleece (left).
Using a 100-weight jersey faced marl fleece to give excellent warmth to weight ratio and fantastic insulation against the worst of the British summertime without weighing you down. Extremely versatile, these lightweight fleeces will dry quickly and stay warm when the conditions turn.
The Piper, with a full length zip, has two zipped hand pockets and a zipped chest pocket, while the Akka half-zip pullover style replaces the hand and chest pockets with a headphone ready media pocket and loops on the fitted collar. The Piper has an RRP of £60, while the Akka is £55.
Didriksons is introducing a new category specifically for women this summer – Modern Trail.
The range is designed for women who enjoy life in the outdoors and need reliability and protection from the elements as well as looking good. The range includes the Annema Jacket (below) – a hybrid puffer jacket with EVOdown padding on the chest, shoulders, back and upper-arms. The jacket is equally suitable for wearing as an outer layer or an extra layer on a cold day. It also has a high, comfortable collar to protect against cold winds and thumb-holes in the cuffs for extra comfort, plus a zip down the front and a fixed adjustable hood.
The Ninna Jacket, meanwhile, is a longer-length jacket for wearing under a parka or simply as a jacket. It has a soft brushed inside and a mesh lining inside the hood as a contrast. It has thumb-holes in the cuffs and a fixed hood with a high, comfortable collar for greater protection.
The Tuba Jacket is a waterproof jacket in a flexible lightweight, breathable, fabric that is fully wind and waterproof with taped seams. Tuba is made from a flexible two-way stretch fabric for ease of movement and can be combined with the Tuba Women’s Pants for a complete set. The jacket has a fixed hood and a high, comfortable collar to protect against wind and rain. The cuffs, hood and hem can all be adjusted for optimum fit. PFC-free water-repellent finish.
Other highlights include Miriam Pants which have articulated knees for better movement and are made from a practical quick-drying fabric. They have one zip pocket and can be adjusted at the ankles as needed.
In 2011, Armadillo boss Andy Caughey was watching images of soldiers returning from Iraq and Afghanistan with avoidable burns and injuries from the clothes they were wearing. Wanting to stop these avoidable injuries, he founded Armadillo Merino.
Armadillo makes clothing that does not melt or drip if it burns, does not smell, is comfortable, keeps you warm when it is cold and cooler when it is hot. It is aimed at tactical operators, professionals and demanding users in the most extreme environments.
“We have had our products go to space, and worn by professionals operating in some of the highest risk places and environments on earth. They keep coming back saying they love Armadillo Merino®. These professionals demand a lot of their kit, and we stand by our commitment to help to protect them with the world’s most advanced next-to-skin clothing,” said Caughey.
Designed for women who move fast in the mountains, the Aerolite offers a wide field of vision due to its minimal frame, plus class-leading ventilation and grip. Specifically designed for women, the Aerolite is available with Spectron 3 polycarbonate or Zebra Light photochromic NXT lenses. The suspended lens construction provides outstanding ventilation, the 3D Fit Nose is adjustable for a better fit, Air Link temples are secure and comfortable, plus Grip Tech inserts at the stem ends give perfect hold with shock-absorbing elastomer inserts.
New for this summer, the Patrol GV’s moulded lycra collar with TPU overlay gives a distinctly modern appearance whilst allowing plenty of flex around the ankle. Breathable suede and resilient Cordura uppers minimise weight and provide protection and support that forgoes the painful breaking in period associated with traditional leather boots. The new Vibram Megagrip Radiant outsole creates more grip across a range of wet and dry surfaces. Lightweight hardware lacing and a built-in rubber toe cap complete the attractive, modern design. RRP is £185.