Inside the outdoor industry

IGOT looking for policy officer

Well, it's cheaper than paying for a recruitment ad


The It’s Great Out There Coalition has revealed details of a new role at the organisation and is inviting potential candidates to apply.

The new policy officer will be responsible for the day to day management of the coalition’s activities and will also focus on public affairs in Europe, advocating the importance of active lifestyles (particularly in the outdoors) for good physical and mental health.

Founded by the European Outdoor Group, the It’s Great Out There Coalition is an International Non Profit Association that has been initially funded by membership fees from many of Europe’s leading outdoor businesses and has a clear mission: ‘Get Europe Active Outdoors’. With a base in Brussels and led by a small executive team and voluntary board, the coalition runs the #itsgreatoutthere campaign to encourage more people to lead healthier lives by getting active in the outdoors.

The It’s Great Out There Coalition policy officer will be home-based, but is expected to spend significant time in Brussels, working with the European Commission and other governmental bodies, along with a wide range of NGOs, and stakeholders.

Andrew Denton, secretary general of the It’s Great Out There Coalition, commented: “This new position represents an excellent opportunity for someone to make a big contribution at the heart of the outdoor industry. Since we launched the #itsgreatoutthere campaign, we have succeeded in significantly growing the reach and influence of the outdoor sector in Europe. We have made progress in persuading policy makers that the promotion of outdoor activities can play a major role in improving health among citizens, but we recognise that we now need to work even harder to push our messages, and positively affect policy and funding decisions.

“The It’s Great Out There Coalition policy officer can be the key link between our members, the EOG, other stakeholders, the wider outdoor and sporting goods industry, and policymakers at the highest level in Europe. This is a very exciting position for a highly motivated self-starter who believes in our mission and has the drive to help us achieve our goals.”

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